Medijska zastupljenost Hrvatske nogometne lige za vrijeme pandemije COVID-19

master's thesis

• Title (english): Media Coverage of the Croatian Football League during the COVID-19 Pandemic
• Author: Petar Bezinović
• Mentor: Marin Galić (mentor)
• Committee member: Marin Galić (predsjednik povjerenstva)
• Committee member: Gordana Vilović (član povjerenstva)
• Committee member: Tena Perišin (član povjerenstva)
• Granter: University of Zagreb; The Faculty of Political Science; Zagreb
• Defense date and country: 2022-09-20, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Political Science

Abstract

Potkraj 2019. i početkom 2020. svijetom se počeo širiti COVID-19, bolest uzrokovana koronavirusom. Život se promijenio preko noći, a fokus medija u vrlo se malo vremena sveo na pojavu pandemije i suzbijanje bolesti. Mediji su također preuzeli utjecajnu ulogu u posredovanju bitnih informacija, pogotovo kad je u većini zemalja uveden lockdown i kad su ljudi tijekom nekoliko tjedana i mjeseci bili prisiljeni na ostanak u svojim domovima. U tim okolnostima i sport počinje imati nešto drugačije funkcije nego prije pandemije, pogotovo nogomet kao jedan od najpopularnijih sportova u Hrvatskoj i svijetu. Cilj ovoga istraživanja bio je analizirati učestalost pojavljivanja sadržaja o Hrvatskoj nogometnoj ligi tijekom razdoblja od 15. siječnja do 15. svibnja 2020., to jest dva mjeseca prije i dva mjeseca poslije prekida natjecanja (11. ožujka) zbog epidemije. Osnovna hipoteza ovog rada glasi: HNL je na portalu Večernji.hr bio zastupljeniji prije prekida natjecanja zbog izbijanja epidemije uzrokovane koronavirusom. Hipoteza je potvrđena jer je analiza trendova objavljivanja članaka na internetskom portalu Večernji.hr (s uzorkom od 286 članaka) pokazala da je medijska zastupljenost HNL-a u medijima, odnosno na navedenom internetskom portalu, bila lošija u razdoblju nakon pojave koronavirusa. Rezultati istraživanja svjedoče o medijskoj recepciji sporta općenito, ali i o sportu u širem društvenom kontekstu, te mogu poslužiti kao temelj budućih istraživanja o globalnom odnosu medija i sporta u izvanrednim okolnostima.

Abstract (english)

At the end of 2019 and the beginning of 2020, COVID-19, a disease caused by the coronavirus, began to spread around the world. Life changed overnight, and the focus of the media was reduced to the emergence of the pandemic and the suppression of the disease in a very short time. The media also took on an influential role in conveying important information, especially when the lockdown was introduced in many countries and when people were forced to stay in their homes for several weeks and months. In these circumstances, sports also had begun to have somewhat different functions than before the pandemic, especially football as one of the most popular sports in Croatia and worldwide. The aim of this research was to analyze the frequency of the appearance of content about the Croatian Football League (HNL) during the period from January 15 to May 15, 2020, that is, two months before and two months after the suspension of the competition (March 11) due to the epidemic. The basic hypothesis of this work is as follows: HNL was represented on the Večernji.hr portal more frequently before the interruption due to the outbreak of the epidemic caused by the coronavirus. The hypothesis was confirmed because the analysis of trends in the publication of articles on the Večernji.hr internet portal (with a sample of 286 articles) showed that the media representation of HNL in the media, i.e. on the aforementioned internet portal, was worse during the period after the emergence of the coronavirus. The results of the research testify to the media reception of sports in general, but also to sports in a wider social context, and can serve as a basis for future research on the global relationship between media and sports in extraordinary circumstances.

• Keywords: sport; nogomet; koronavirus; COVID-19; mediji; Hrvatska nogometna liga
• Keywords (english): sport; football; coronavirus; COVID-19; media; Croatian Football League
• Language: croatian
• URN:NBN: urn:nbn:hr:114:220937
• Study programme: Title: Journalism; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra novinarstva (magistar/magistra novinarstva)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2023-01-19 09:34:56