Sigurnost kao čimbenik u percepciji Hrvatske kao turističke zemlje

master's thesis

• Title (english): Security as a Factor in the Perception of Croatia as a Tourist Country
• Author: Dorotea Strelec
• Mentor: Siniša Tatalović (mentor)
• Committee member: Siniša Tatalović (predsjednik povjerenstva)
• Committee member: Đana Luša (član povjerenstva)
• Committee member: Ružica Jakešević (član povjerenstva)
• Granter: University of Zagreb; The Faculty of Political Science; (Department of International Relations and Security Studies); Zagreb
• Defense date and country: 2019-07-08, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Political Science; International Relations and National Security

Abstract

Ovaj se rad bavi do sad slabo istraženom tematikom sigurnosti hrvatskog turizma na način da ispituje kako izbijanje sigurnosnih incidenata može utjecati na percepciju Hrvatske kao turističke zemlje. Turistička industrija u suvremeno doba predstavlja jednu od najbrže rastućih gospodarskih grana, no ujedno je riječ o grani iznimno osjetljivoj na vanjske čimbenike kao što su netradicionalne sigurnosne prijetnje. Sigurnosni incidenti poput sve učestalijih terorističkih napada narušavaju normalno funkcioniranje turističkog sektora jer njihovo izbijanje negativno utječe na imidž turističkih zemalja, što se zatim odražava i na njihovo cjelokupno gospodarstvo. Hrvatska prema udjelu prihoda od međunarodnog turizma u BDP-u zauzima prvo mjesto među državama članicama Europske unije te je zbog toga za nju iznimno važno da održi imidž veoma sigurne turističke države. Kao pozitivan nalaz istraživanja ističe se uspostava dobre suradnje između aktera unutar turističkog sektora s onima koji se bave sigurnošću što zapravo znači da Hrvatska u praksi ima razvijen krizni menadžment u području turizma, no analizom sigurnosnih dokumenata uspostavilo se da donositelji političkih odluka ne pridaju dovoljno pažnje sigurnosti turizma, iako ona predstavlja jednu od ključnih gospodarskih grana.

Abstract (english)

This paper deals with the safety of Croatian tourism by examining how security incidents affect the global image of Croatia as a tourist country. There has not been much research done on this topic, even though tourism is one of the fastest growing industries in modern times. However, the tourism industry is severely affected by external factors like non-traditional security threats. Security incidents such as the increasingly common terrorist attacks disturb the normal functioning of the tourism industry because they negatively affect the public image of tourist countries, which then impacts those countries’ economies. Croatia is number one in the European Union in terms of international tourism revenue to GDP ratio, which is why it is immensely important that it preserves the image of a very secure tourism country. Research shows that there is close cooperation established between different actors in the tourism industry and those in charge of security, which indicates that Croatia’s crisis management is developed in the context of tourism. However, an analysis of security documents shows that political decision makers do not pay enough attention to tourism security, even though tourism is one of the most vital industries.

• Keywords: sigurnost turizma; Hrvatska; turistički sektor; sigurnosni izazovi; krizni menadžment
• Keywords (english): tourism safety; Croatia; tourism sector; security challenges; crisis management
• Language: croatian
• URN:NBN: urn:nbn:hr:114:547205
• Study programme: Title: Political Science; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra politologije (magistar/magistra politologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access; Embargo expiration date: 2020-06-01
• Created on: 2019-11-12 13:44:15