Regionalni identitet Istre u predizbornoj online komunikaciji Istarskog demokratskog sabora na parlamentarnim izborima 2016. godine

master's thesis

• Title (english): Regional Identity of Istria in the Pre-election Online Communication of the Istrian Democratic Parlament on Parliamentary Elections of 2016
• Author: Doris Berečić
• Mentor: Domagoj Bebić (mentor)
• Committee member: Domagoj Bebić (predsjednik povjerenstva)
• Committee member: Marijana Grbeša-Zenzerović (član povjerenstva)
• Committee member: Milica Vučković (član povjerenstva)
• Granter: University of Zagreb; The Faculty of Political Science; (Department of Journalism and Media Production); Zagreb
• Defense date and country: 2017-09-25, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Information and Communication Sciences; Journalism

Abstract

Ovaj rad bavi se online komunikacijom Istarskog demokratskog sabora za vrijeme predizborne kampanje za parlamentarne izbore 2016. godine na kojima je kao glavnu temu postavio regionalni identitet, odnosno decentralizaciju kao takvu. Kroz teorijski dio su definirani ključni pojmovi za razumijevanje rada poput novih medija, identiteta, političke komunikacije te je dan kontekst u povezanost Istarskog demokratskog sabora i političke promocije identiteta te u političku situaciju vezanu za parlamentarne izbore 2016. godine. Metodom studije slučaja promatrana je internetska stranica, pet Facebook stranica te po jedan Twitter i Instagram profil vezan uz stranku u periodu od 13. kolovoza do 13. rujna 2016. godine. Zaključak rada je da Istarski demokratski sabor prati sve trendove korištenja novih medija te da na taj način uspješno „pakira“ svoju politiku pod regionalni identitet koji ističe u dvije trećine ukupnih objava sadržajno vezanih uz kampanju.

Abstract (english)

This paper deals with the online communication of the Istrian Democratic Parliament during the 2016 election campaign for the parliamentary elections, setting regional identity and decentralization as main thematic. Through the theoretical part, I've explained key concepts for understanding this paper such as new media, identity, political communication and all of them I've also defined by the context of the link between the Istrian Democratic Parliament and the political promotion of identity and the political situation related to the 2016 parliamentary elections. The case study method looked at main assemby internet site, five Facebook pages, and one Twitter and one Instagram profile related to the party in the period from August 13 to September 13, 2016. The conclusion of the paper is that the Istrian Democratic Parliament follows all the trends of using the new media in politics and thus successfully "packs" its politics under a regional identity theme that points out in two-thirds of the overall announcements related to the campaign.

• Keywords: Istarski demokratski sabor; izbori; kampanja; regionalni identitet; novi mediji
• Keywords (english): Istrian Democratic Parliament; elections; campaign; regional identity; new media
• Language: croatian
• URN:NBN: urn:nbn:hr:114:120704
• Study programme: Title: Journalism; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra novinarstva (magistar/magistra novinarstva)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Closed access
• Created on: 2017-10-30 12:04:34